The way you say things is as important as what you say.

Even the most inspiring, and powerful message can sound flat if you fail to ignite your listeners’ passion through how you say it.

Here are a few strategies:

Remember to accentuate what you say: 

  • Decide which word or phrase you want to accentuate in a sentence.  Underline or highlight it.  Then, when you speak, using your voice, place the emphasis on that word or phrase.

To avoid monotony, intonate:

  • Your voice can be loud or soft, high-pitched, or a low-pitched. You can speak fast or slowly.  When you don’t not use these variations, you sound monotonous. You don’t want to sound as if you are reading your speech.  Find the one word or phrase in each sentence that is the key point.  Use your voice to ‘carving’ out the meaning of the sentence clearly.

Use pauses:

  • Speaking means speaking and not speaking.  Don’t exhaust your speakers by bombarding them with one sentence after the other. Use pauses consciously.  Pauses provide those few seconds that your audience need to understand, to reflect what you have said.  Use pauses for dramatic effect - they can assist to drive home an issue. Pauses prepare your audience for what is coming next. 


  • Be sure to pronounce the words you use in your speeches correctly.


  • Repeating words or phrases places emphasis on important points.  However, use it with care and with purpose.  Practice to see what works and what does not.

Only when our words, our voice, and our body language are in harmony, do we come across as credible and sincere in our communication.


Image credit @ speak-238488-1920